ROUVY Subscription Prices to Increase - Price Lock Opportunity for Annual Plan Users

Prague, CZ: ROUVY, the indoor cycling app which lets users ride real routes around the world from their home, has today announced that subscription prices will increase from 15th of July 2025. Single rider monthly subscriptions will increase from $14.99 / €14.99 / £12.99 to $19.99 / €19.99 / £17.99 and take effect after each user’s next billing date after 15th of July.

ROUVY is offering riders the option to lock in their current prices for another 12 months by switching to or keeping their annual plan and using their loyalty discount (starting from 15%) before 15th of July.

ROUVY will continue to offer a variety of monthly and annual options for individuals, duo, and group users, ensuring each rider can find a subscription which best suits their needs, or share their plan with family and friends.

Alongside this, ROUVY continues to allow users to make use of its flexible subscription pausing only paying for the months they actually ride. Pausing is possible for up to 180 days per calendar year and still allows riders to ride up to 20km per month for free.

How riders can lock in today’s price

Riders who switch to an annual plan before 15th of July will pay the current annual price of $149.99 / €149.99 / £129.99 for the next 12 months.

Riders who have a loyalty discount (15 percent or higher) can apply it at checkout to reduce the annual price even further. Riders already on an annual plan can renew early, with any unused time being added to the new term.

Petr Samek, ROUVY Co-Founder and CEO, “ROUVY has grown and evolved significantly over the past few years - both as an app and an experience - but also as a global community. I’m proud of what we’ve built together and it’s exciting to see the direction we’re heading and the new developments underway. This price increase will help us keep improving ROUVY and delivering the great rides and experiences you love, whilst maintaining the high quality level we continually strive for. We stand by the value that ROUVY provides in terms of a unique indoor riding experience, and our broad range of flexible subscription packages means users have multiple ways to ride at a highly competitive price”.

For further information about pricing for each subscription plan, please visit rouvy.com/pricing


Images are available here.

Sam Doll

Sam Doll

Strategic Director

About ROUVY

ROUVY is the indoor cycling app that lets you ride real routes around the world. Combining sport and technology, ROUVY is the leading app for a realistic and immersive riding experience with over 1500 routes around the world to choose from. It helps cyclists to train, explore new locations, and stay motivated all year round. ROUVY offers a wide variety of terrains and gradients filmed on high-quality video. There is a full programme of events including challenges, group rides, workouts and training plans to suit every level. With its focus on realism, ROUVY is a partner of sporting organizations including IRONMAN, Lidl-Trek and Visma | Lease-a-Bike.

www.rouvy.com

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