{
    "title": "Pro-Level Protection, Engineered for the Wettest Conditions. ASSOS Launches Two New Rain Jackets.",
    "modified_at": "2026-09-24 10:00:02",
    "published_at": "2026-09-24 10:00:00",
    "url": "https://news.paceupmedia.com/pro-level-protection-engineered-for-the-wettest-conditions",
    "short_url": "http://prez.ly/LrPd",
    "culture": "en",
    "language": "EN",
    "slug": "pro-level-protection-engineered-for-the-wettest-conditions",
    "body": "<p style=\"text-align: left\"><strong>24th September 2026 - Stabio, Switzerland </strong> - When the forecast turns, the ride doesn&rsquo;t have to. ASSOS of Switzerland kicks off FW26 with two new rain jackets built for riders who refuse to let the weather dictate the day: the Equipe R Women&rsquo;s Rain Jacket S11 and Mille GTS STURMPRINZ Rain Jacket S11. Engineered for the demands of riding in the wettest conditions.</p><p style=\"text-align: left\">Developed alongside world tour team EF Pro Cycling and informed by the realities of professional cycling, both jackets combine serious waterproof protection with breathability, thermoregulation and unrestricted movement.</p><h3 id=\"hydra-equipe-r-womens-rain-jacket\" ><strong>HYDRA - Equipe R Women&rsquo;s Rain Jacket </strong></h3><h4 id=\"designed-for-her-position-engineered-for-her-performance\" >Designed for Her Position. Engineered for Her Performance.</h4><p style=\"text-align: left\">Women&rsquo;s race equipment has too often been approached as an adaptation. A smaller version, a different colour, or a modified fit of a product originally designed around the male body.</p><p style=\"text-align: left\">The Equipe R Women&rsquo;s Rain Jacket takes a different approach. Developed specifically around the ergonomics, riding position and performance demands of female cyclists, it is a purpose-built piece of race equipment designed to perform when the pace is high and the weather is at its worst.</p><blockquote style=\"text-align: left\"><em>&ldquo;The focus was on creating a race rain jacket that genuinely works with the female body and riding position,&rdquo; says Elisabetta Borghin, Head of Women&rsquo;s Product Development at ASSOS. &quot;We worked closely with female pro riders throughout the development, using their feedback from training and racing to refine the fit, stretch, protection and breathability.&rdquo;</em></blockquote><p style=\"text-align: left\">The result is a lightweight waterproof shell with an aerodynamic race fit that moves with the rider rather than restricting her. Keeping rain out, allowing excess heat and moisture to escape, and maintaining freedom of movement during sustained high-output efforts.</p><div\n    id='gallery-9ea517e5-d075-4648-b8e4-8f36d26cd9ea'\n    class='release-content-gallery release-content-gallery--layout-expanded'\n    data-component='chromatic-gallery,image-zoom-popup'\n    data-chromatic-gallery-padding='S'\n    data-chromatic-gallery-thumbnail-size='S'\n    data-chromatic-gallery-captions='data:application/json,true'\n    data-chromatic-gallery-photos='data:application/json;base64,W3siaWQiOiJjNjNmYzZlMS1iN2VhLTRiYjYtYjA3MC0zODJkNTNhOGU3MjQiLCJzcmMiOiJodHRwczpcL1wvY2RuLnVjLmFzc2V0cy5wcmV6bHkuY29tXC9jNjNmYzZlMS1iN2VhLTRiYjYtYjA3MC0zODJkNTNhOGU3MjRcLy1cL3ByZXZpZXdcLzExMDh4MTEwOFwvLVwvZm9ybWF0XC9hdXRvXC8iLCJhc3BlY3RfcmF0aW8iOjAuNjY3MDE0NzUwMDMyNjMyOCwiY2FwdGlvbiI6bnVsbCwiYXR0cmlidXRlcyI6eyJpZCI6ImdhbGxlcnktaW1hZ2UtYzYzZmM2ZTEtYjdlYS00YmI2LWIwNzAtMzgyZDUzYThlNzI0IiwiZGF0YS1pZCI6ImM2M2ZjNmUxLWI3ZWEtNGJiNi1iMDcwLTM4MmQ1M2E4ZTcyNCIsImRhdGEtbWZwLXNyYyI6Imh0dHBzOlwvXC9jZG4udWMuYXNzZXRzLnByZXpseS5jb21cL2M2M2ZjNmUxLWI3ZWEtNGJiNi1iMDcwLTM4MmQ1M2E4ZTcyNFwvLVwvcHJldmlld1wvMTIwMHgxMjAwXC8tXC9mb3JtYXRcL2F1dG9cLyIsImRhdGEtZGVzY3JpcHRpb24iOm51bGwsImRhdGEtb3JpZ2luYWwiOiJodHRwczpcL1wvY2RuLnVjLmFzc2V0cy5wcmV6bHkuY29tXC9jNjNmYzZlMS1iN2VhLTRiYjYtYjA3MC0zODJkNTNhOGU3MjRcLy1cL2lubGluZVwvbm9cLyVDMiVBOWh1Z29fd2lydGhfYXNzb3NfZmluYWxfNjAyMi5qcGcifX0seyJpZCI6IjQ1M2EyOGJjLTliNzQtNDAyMS1iMTFjLTZmODJmYzA0Mjk1NSIsInNyYyI6Imh0dHBzOlwvXC9jZG4udWMuYXNzZXRzLnByZXpseS5jb21cLzQ1M2EyOGJjLTliNzQtNDAyMS1iMTFjLTZmODJmYzA0Mjk1NVwvLVwvcHJldmlld1wvMTEwOHgxMTA4XC8tXC9mb3JtYXRcL2F1dG9cLyIsImFzcGVjdF9yYXRpbyI6MC42NjcwMjA0Mjk4MjIyMzQsImNhcHRpb24iOm51bGwsImF0dHJpYnV0ZXMiOnsiaWQiOiJnYWxsZXJ5LWltYWdlLTQ1M2EyOGJjLTliNzQtNDAyMS1iMTFjLTZmODJmYzA0Mjk1NSIsImRhdGEtaWQiOiI0NTNhMjhiYy05Yjc0LTQwMjEtYjExYy02ZjgyZmMwNDI5NTUiLCJkYXRhLW1mcC1zcmMiOiJodHRwczpcL1wvY2RuLnVjLmFzc2V0cy5wcmV6bHkuY29tXC80NTNhMjhiYy05Yjc0LTQwMjEtYjExYy02ZjgyZmMwNDI5NTVcLy1cL3ByZXZpZXdcLzEyMDB4MTIwMFwvLVwvZm9ybWF0XC9hdXRvXC8iLCJkYXRhLWRlc2NyaXB0aW9uIjpudWxsLCJkYXRhLW9yaWdpbmFsIjoiaHR0cHM6XC9cL2Nkbi51Yy5hc3NldHMucHJlemx5LmNvbVwvNDUzYTI4YmMtOWI3NC00MDIxLWIxMWMtNmY4MmZjMDQyOTU1XC8tXC9pbmxpbmVcL25vXC8lQzIlQTlodWdvX3dpcnRoX2Fzc29zX2ZpbmFsXzM3MTEuanBnIn19XQ=='\n    data-chromatic-gallery-force-full-width='data:application/json,true'\n    data-chromatic-gallery-expand-icon='data:text/plain;base64,PHN2ZyBjbGFzcz0iaWNvbiBpY29uLWV4cGFuZCI+CiAgICAgICAgICAgICAgICA8dXNlIHhsaW5rOmhyZWY9IiNpY29uLWV4cGFuZCI+PC91c2U+CiAgICAgICAgICAgIDwvc3ZnPg=='\n    data-image-zoom-popup-selector='.chromatic-gallery__photo'\n    data-image-zoom-popup-i18n='data:application/json;base64,eyJEb3dubG9hZCI6IkRvd25sb2FkIn0='\n    data-image-zoom-popup-tracking-view-event='Story Image View'\n    data-image-zoom-popup-tracking-download-event='Story Image Download'\n    data-image-zoom-popup-placement='content'\n></div><ul class=\"release-content-list release-content-list--bulleted release-content-list--align-inherit\"><li><span><strong>HYDRA textile</strong>: Lightweight, breathable 2-way stretch with water-column waterproofness.</span></li><li><span><strong>AVANTGARDE cuffs and waist</strong>: Four-way-stretch, stormproof seals for a secure fit and added protection.</span></li><li><span><strong>Waterproof double-slider zipper</strong>: Enables ventilation and easy access to rear pockets while maintaining weather protection.</span></li><li><span><strong>Low-volume packability</strong>: Packs down small for easy stowage when rain protection is no longer needed.</span></li><li><span><strong>Reflective detailing</strong>: Added visibility in low-light conditions.</span></li><li><span><strong>Conditions</strong>: +4&deg;C / &gt;+21&deg;C\t\u200b \u200b\t\u200b\t\u200b \u200b\t\u200b\t\u200b\t\u200b \u200b\t\u200b \u200b\t</span></li></ul><p style=\"text-align: left\">The Equipe R Women&rsquo;s Rain Jacket is more than a women&rsquo;s version of a race rain jacket. It represents a women-specific approach to performance protection. Engineered around the rider, rather than adapted to her. </p><h3 id=\"sturmprinz-mille-gts-sturmprinz-rain-jacket-s11\" ><strong>STURMPRINZ - Mille GTS SturmPrinz Rain Jacket S11</strong></h3><h4 id=\"an-assos-favourite-re-engineered-for-2026\" >An ASSOS favourite. Re-engineered for 2026</h4><p style=\"text-align: left\">The Mille GTS STURMPRINZ Rain Jacket S11 returns for 2026. Loved by the pro&rsquo;s and now part of the GTS collection, the STURNMPRINZ combines ASSOS&rsquo;s latest waterproofing technologies with a more adaptable construction designed to handle all-year-round layering - everything from wet endurance rides to high-output efforts in unpredictable conditions.</p><p>&nbsp;</p><div\n    id='gallery-59406824-642f-474f-a90a-9aee5e6f4f96'\n    class='release-content-gallery release-content-gallery--layout-expanded'\n    data-component='chromatic-gallery,image-zoom-popup'\n    data-chromatic-gallery-padding='S'\n    data-chromatic-gallery-thumbnail-size='S'\n    data-chromatic-gallery-captions='data:application/json,true'\n    data-chromatic-gallery-photos='data:application/json;base64,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'\n    data-chromatic-gallery-force-full-width='data:application/json,true'\n    data-chromatic-gallery-expand-icon='data:text/plain;base64,PHN2ZyBjbGFzcz0iaWNvbiBpY29uLWV4cGFuZCI+CiAgICAgICAgICAgICAgICA8dXNlIHhsaW5rOmhyZWY9IiNpY29uLWV4cGFuZCI+PC91c2U+CiAgICAgICAgICAgIDwvc3ZnPg=='\n    data-image-zoom-popup-selector='.chromatic-gallery__photo'\n    data-image-zoom-popup-i18n='data:application/json;base64,eyJEb3dubG9hZCI6IkRvd25sb2FkIn0='\n    data-image-zoom-popup-tracking-view-event='Story Image View'\n    data-image-zoom-popup-tracking-download-event='Story Image Download'\n    data-image-zoom-popup-placement='content'\n></div><ul class=\"release-content-list release-content-list--bulleted release-content-list--align-inherit\"><li><span><strong>ATLANTIS 3-layer HardSHELL</strong>: A lightweight 3-layer hard-shell fabric with a graphene-enhanced waterproof membrane</span></li><li><span><strong>Core Light insulation</strong>: Light insulating softshell with 4-way stretch across the back and underarms for warmth and unrestricted movement.</span></li><li><span><strong>Rear air vents</strong>: Improved heat and moisture management during high-output efforts.</span></li><li><span><strong>Waterproof double-slider zipper</strong>: Allows ventilation and access to rear pockets while maintaining protection.</span></li><li><span><strong>AVANTGARDE cuffs and waist</strong>: Stormproof seals for added protection.</span></li><li><span><strong>Reflective detailing</strong>: Enhances visibility in low-light conditions.</span></li><li><span><strong>Conditions</strong>: -8&deg;C / &gt;+21&deg;C\t\u200b \u200b\t\u200b\t\u200b \u200b\t\u200b\t\u200b </span></li></ul><p style=\"text-align: left\">The result is a STURMPRINZ built for riders who refuse to let the forecast dictate the ride, a protective shell that can adapt as intensity, temperature and conditions change. Engineered for whatever the Weather. </p><h4 id=\"pricing-and-availability\" ><strong>Pricing and Availability </strong></h4><p style=\"text-align: left\"><a href=\"https://www.assos.com/gb/equipe-r-hydra-women-s-rain-jacket-s11-12-32-450-1c.html\" target=\"_blank\" rel=\"noreferrer noopener\">Equipe R Women&rsquo;s Rain Jacket S11</a> - Kosimo Granite - RRP &pound;280|&euro;330|$370.00</p><p style=\"text-align: left\"><a href=\"https://www.assos.com/gb/mille-gts-sturmprinz-rain-jacket-s11-13-32-447-1q.html\" target=\"_blank\" rel=\"noreferrer noopener\">Mille GTS SturmPrinz Rain Jacket S11</a> - Fanatic Silver - RRP &pound;410|&euro;490.00|$585.00</p><div\n    id='gallery-630e650a-f112-4ee3-9998-6dd3e0f1cad3'\n    class='release-content-gallery release-content-gallery--layout-contained'\n    data-component='chromatic-gallery,image-zoom-popup'\n    data-chromatic-gallery-padding='S'\n    data-chromatic-gallery-thumbnail-size='M'\n    data-chromatic-gallery-captions='data:application/json,true'\n    data-chromatic-gallery-photos='data:application/json;base64,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'\n    data-chromatic-gallery-force-full-width='data:application/json,true'\n    data-chromatic-gallery-expand-icon='data:text/plain;base64,PHN2ZyBjbGFzcz0iaWNvbiBpY29uLWV4cGFuZCI+CiAgICAgICAgICAgICAgICA8dXNlIHhsaW5rOmhyZWY9IiNpY29uLWV4cGFuZCI+PC91c2U+CiAgICAgICAgICAgIDwvc3ZnPg=='\n    data-image-zoom-popup-selector='.chromatic-gallery__photo'\n    data-image-zoom-popup-i18n='data:application/json;base64,eyJEb3dubG9hZCI6IkRvd25sb2FkIn0='\n    data-image-zoom-popup-tracking-view-event='Story Image View'\n    data-image-zoom-popup-tracking-download-event='Story Image Download'\n    data-image-zoom-popup-placement='content'\n></div><p style=\"text-align: left\">Now available online at <a href=\"http://www.assos.com/\"><u>www.assos.com</u></a> </p><hr /><p style=\"text-align: left\">A selection of imagery can be found <a href=\"https://drive.google.com/drive/folders/1Uc8fqaZBakR-7Iq-4XdrVAvK6ewTlzJu?usp=share_link\" target=\"_blank\" rel=\"noreferrer noopener\">here</a>. </p><div class=\"release-content-contact\" id=\"contact-d41ee00c-0284-4dba-9281-09eb87f8a8fc\">\n    <div class=\"release-content-contact__avatar\"><img src=\"https://cdn.uc.assets.prezly.com/8aed96a3-3feb-4278-a2d4-aa74f88a68a6/-/crop/3134x3130/0,107/-/preview/-/scale_crop/128x128/center/-/format/auto/\" alt=\"Jordan Matthews\" class=\"release-content-contact__avatar-image\" /></div>\n    <div class=\"release-content-contact__details\">\n        <strong class=\"release-content-contact__name\">Jordan Matthews</strong>\n        <em class=\"release-content-contact__description\">PR Executive</em>\n        <ul class=\"release-content-contact__details-list\"><li class=\"release-content-contact__details-list-item\"><a href=\"mailto:jordan@paceupmedia.com\"  class=\"release-content-contact__details-list-item-link\" title=\"jordan@paceupmedia.com\"><svg class=\"icon icon-paper-plane release-content-contact__details-list-item-icon\">\n                <use xlink:href=\"#icon-paper-plane\"></use>\n            </svg>jordan@paceupmedia.com</a></li>\n<li class=\"release-content-contact__details-list-item\"><a href=\"tel:+44 (0) 7850 275234\"  class=\"release-content-contact__details-list-item-link\" title=\"+44 (0) 7850 275234\"><svg class=\"icon icon-mobile release-content-contact__details-list-item-icon\">\n                <use xlink:href=\"#icon-mobile\"></use>\n            </svg>+44 (0) 7850 275234</a></li></ul>\n    </div>\n</div><p style=\"text-align: left\">&nbsp;</p><p><strong>About ASSOS of Switzerland </strong></p><p>ASSOS&rsquo; passion for cycling was born 50 years ago in the heart of Switzerland, standing out with a unique focus on high-end technologies and maniacal attention to detail. To this day, after 400 Olympic and World Championship medals and 25 patents, ASSOS&rsquo; protocol has remained steadfast: &ldquo;to destroy, reset, and improve.&rdquo; Whether it&rsquo;s developing its own textiles, exclusive fabrics within 150km from its headquarters, stress-testing prototypes with WorldTour athletes, or refining a product over the course of several years, the merging of total comfort and technical performance is the hallmark of every ASSOS product.</p><p>&nbsp;</p><p>&nbsp;</p><p>&nbsp;</p>",
    "header": {
        "large": "https://cdn.uc.assets.prezly.com/6da4fd4f-ce2c-4692-9dab-301d08a5d2b8/-/preview/1200x1200/-/format/auto/",
        "release": "https://cdn.uc.assets.prezly.com/6da4fd4f-ce2c-4692-9dab-301d08a5d2b8/-/preview/1200x1200/-/format/auto/"
    },
    "images": [
        {
            "caption": "",
            "original": "https://cdn.uc.assets.prezly.com/c63fc6e1-b7ea-4bb6-b070-382d53a8e724/",
            "medium": "https://cdn.uc.assets.prezly.com/c63fc6e1-b7ea-4bb6-b070-382d53a8e724/-/preview/500x500/-/format/auto/",
            "small": "https://cdn.uc.assets.prezly.com/c63fc6e1-b7ea-4bb6-b070-382d53a8e724/-/preview/200x200/-/format/auto/",
            "thumbnail": "https://cdn.uc.assets.prezly.com/c63fc6e1-b7ea-4bb6-b070-382d53a8e724/-/preview/100x100/-/format/auto/",
            "square": "https://cdn.uc.assets.prezly.com/c63fc6e1-b7ea-4bb6-b070-382d53a8e724/-/scale_crop/200x200/center/-/format/auto/",
            "squaresmall": "https://cdn.uc.assets.prezly.com/c63fc6e1-b7ea-4bb6-b070-382d53a8e724/-/scale_crop/58x58/center/-/format/auto/"
        },
        {
            "caption": "",
            "original": "https://cdn.uc.assets.prezly.com/453a28bc-9b74-4021-b11c-6f82fc042955/",
            "medium": "https://cdn.uc.assets.prezly.com/453a28bc-9b74-4021-b11c-6f82fc042955/-/preview/500x500/-/format/auto/",
            "small": "https://cdn.uc.assets.prezly.com/453a28bc-9b74-4021-b11c-6f82fc042955/-/preview/200x200/-/format/auto/",
            "thumbnail": "https://cdn.uc.assets.prezly.com/453a28bc-9b74-4021-b11c-6f82fc042955/-/preview/100x100/-/format/auto/",
            "square": "https://cdn.uc.assets.prezly.com/453a28bc-9b74-4021-b11c-6f82fc042955/-/scale_crop/200x200/center/-/format/auto/",
            "squaresmall": "https://cdn.uc.assets.prezly.com/453a28bc-9b74-4021-b11c-6f82fc042955/-/scale_crop/58x58/center/-/format/auto/"
        },
        {
            "caption": "",
            "original": "https://cdn.uc.assets.prezly.com/57b11bab-6cb2-4f5c-b3e2-90b43b481aac/",
            "medium": "https://cdn.uc.assets.prezly.com/57b11bab-6cb2-4f5c-b3e2-90b43b481aac/-/preview/500x500/-/format/auto/",
            "small": "https://cdn.uc.assets.prezly.com/57b11bab-6cb2-4f5c-b3e2-90b43b481aac/-/preview/200x200/-/format/auto/",
            "thumbnail": "https://cdn.uc.assets.prezly.com/57b11bab-6cb2-4f5c-b3e2-90b43b481aac/-/preview/100x100/-/format/auto/",
            "square": "https://cdn.uc.assets.prezly.com/57b11bab-6cb2-4f5c-b3e2-90b43b481aac/-/scale_crop/200x200/center/-/format/auto/",
            "squaresmall": "https://cdn.uc.assets.prezly.com/57b11bab-6cb2-4f5c-b3e2-90b43b481aac/-/scale_crop/58x58/center/-/format/auto/"
        },
        {
            "caption": "",
            "original": "https://cdn.uc.assets.prezly.com/1329da54-9682-4b78-a482-bc1874efb2a5/",
            "medium": "https://cdn.uc.assets.prezly.com/1329da54-9682-4b78-a482-bc1874efb2a5/-/preview/500x500/-/format/auto/",
            "small": "https://cdn.uc.assets.prezly.com/1329da54-9682-4b78-a482-bc1874efb2a5/-/preview/200x200/-/format/auto/",
            "thumbnail": "https://cdn.uc.assets.prezly.com/1329da54-9682-4b78-a482-bc1874efb2a5/-/preview/100x100/-/format/auto/",
            "square": "https://cdn.uc.assets.prezly.com/1329da54-9682-4b78-a482-bc1874efb2a5/-/scale_crop/200x200/center/-/format/auto/",
            "squaresmall": "https://cdn.uc.assets.prezly.com/1329da54-9682-4b78-a482-bc1874efb2a5/-/scale_crop/58x58/center/-/format/auto/"
        },
        {
            "caption": "",
            "original": "https://cdn.uc.assets.prezly.com/c3bfc4b4-adc2-46b8-8834-b96187bc5d0b/",
            "medium": "https://cdn.uc.assets.prezly.com/c3bfc4b4-adc2-46b8-8834-b96187bc5d0b/-/preview/500x500/-/format/auto/",
            "small": "https://cdn.uc.assets.prezly.com/c3bfc4b4-adc2-46b8-8834-b96187bc5d0b/-/preview/200x200/-/format/auto/",
            "thumbnail": "https://cdn.uc.assets.prezly.com/c3bfc4b4-adc2-46b8-8834-b96187bc5d0b/-/preview/100x100/-/format/auto/",
            "square": "https://cdn.uc.assets.prezly.com/c3bfc4b4-adc2-46b8-8834-b96187bc5d0b/-/scale_crop/200x200/center/-/format/auto/",
            "squaresmall": "https://cdn.uc.assets.prezly.com/c3bfc4b4-adc2-46b8-8834-b96187bc5d0b/-/scale_crop/58x58/center/-/format/auto/"
        },
        {
            "caption": "Mille GTS SturmPrinz Rain Jacket S11",
            "original": "https://cdn.uc.assets.prezly.com/70917c4d-0563-4468-bb9d-de6176666755/",
            "medium": "https://cdn.uc.assets.prezly.com/70917c4d-0563-4468-bb9d-de6176666755/-/preview/500x500/-/format/auto/",
            "small": "https://cdn.uc.assets.prezly.com/70917c4d-0563-4468-bb9d-de6176666755/-/preview/200x200/-/format/auto/",
            "thumbnail": "https://cdn.uc.assets.prezly.com/70917c4d-0563-4468-bb9d-de6176666755/-/preview/100x100/-/format/auto/",
            "square": "https://cdn.uc.assets.prezly.com/70917c4d-0563-4468-bb9d-de6176666755/-/scale_crop/200x200/center/-/format/auto/",
            "squaresmall": "https://cdn.uc.assets.prezly.com/70917c4d-0563-4468-bb9d-de6176666755/-/scale_crop/58x58/center/-/format/auto/"
        },
        {
            "caption": "Equipe R Women\u2019s Rain Jacket S11",
            "original": "https://cdn.uc.assets.prezly.com/74a4ab7a-4cd9-4a7e-b7cd-a6ae80244422/",
            "medium": "https://cdn.uc.assets.prezly.com/74a4ab7a-4cd9-4a7e-b7cd-a6ae80244422/-/preview/500x500/-/format/auto/",
            "small": "https://cdn.uc.assets.prezly.com/74a4ab7a-4cd9-4a7e-b7cd-a6ae80244422/-/preview/200x200/-/format/auto/",
            "thumbnail": "https://cdn.uc.assets.prezly.com/74a4ab7a-4cd9-4a7e-b7cd-a6ae80244422/-/preview/100x100/-/format/auto/",
            "square": "https://cdn.uc.assets.prezly.com/74a4ab7a-4cd9-4a7e-b7cd-a6ae80244422/-/scale_crop/200x200/center/-/format/auto/",
            "squaresmall": "https://cdn.uc.assets.prezly.com/74a4ab7a-4cd9-4a7e-b7cd-a6ae80244422/-/scale_crop/58x58/center/-/format/auto/"
        }
    ],
    "contacts": [
        {
            "name": "Jordan Matthews",
            "company": null,
            "description": "PR Executive",
            "email": "jordan@paceupmedia.com",
            "website": null,
            "address": null,
            "telephone": null,
            "mobile": "+44 (0) 7850 275234",
            "twitter": null,
            "facebook": null,
            "linkedin": null,
            "instagram": null
        }
    ],
    "author": {
        "first_name": "Jordan",
        "last_name": "Matthews"
    },
    "format_version": 5
}